Tuesday, 17 Septenber 2013

THE NATURE OF STRATEGIC MANAGEMENT

Firstly, what I learn in second week of lecture, I learn chapter 1 and 2. What I understand in chapter 1 is about the nature of strategic management. The definition of strategic management is the art and science of three stages which are strategic formulating, implementing, and evaluating cross functional decisions that enable organization. In strategic implementing is also known as action stage. After that, strategic evaluating is the stage that includes the correction action to get a good result. The internal factors in our management are from strength and weaknessess. And the external factors are from the oppurtunity and threats of the company. In the strategic management have hierarchical levels. First level is corporate, second level is divisional or strategic business unit. And the third level is functional. There are seven key terms in strategic management, which are competitive advantages, strategists (long-term objective to achieve), vision statement, mission statement, external opportunities and external threats, internal strength and internal weaknessess and lastly are policies.

MISSION AND VISION

The second chapter what I learn is about The Business Vision and Mission. Firstly, mission and vision statements are included in key terms in strategic management. Secondly, vision statement must to be short. In easy sentences, vision is what do you want to become and mission is how we do to achieve the goals. Besides that, sense of belonging have motivate person to work. There are many mission statement components that are customers, products or services, markets, technology and many more.

Tuesday, 10 September 2013

BUILD A HIGHEST TOWER

In first week after I come to usim to register my new semester that is fifth semester, I have one lecture which is strategic management subject in Tuesday morning from 8to10 AM at DKF1.2 FEM. In first lecture of strategic management, my lovely lecturer, Miss Ummi has do one activity to all students. The activity is we must build one highest tower that relates to strategic management. Before finish the class, we have seen the towers that are very highest and strong. From this activity, I learn that when we want a better result and good achievement in our organization or in our daily life activity, we must think and have a good idea and good strategic planning. That’s all from me.. Thank youJJ

INTRODUCTION

Bismillahirrahmanirrahim.. Assalamualaikum to everyone.. Welcome to my blog. Actually this is my first blog. Before this, i don’t have any blog account and I don’t know how to create a blog. But, in this semester I have an individual assignment that given from my beautiful and active lecturer that is Miss Ummi Salwa. From the beginning I feel hard to create a blog. But, after I learn from my sister and my friends, I feel it’s easy to do. I very happy can create blog because it can be one of the experience. In my blog, I want to share with you about what I learn and what I understand from the strategic management lecture every week. That’s all from me. GOOD LUCK TO ALL MY FRIENDS…J